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Why Salesforce? 5 Reasons for Your Company to Choose Salesforce
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Salesforce is a hugely popular CRM, but is it right for your business? Read here for the top five answers to the question, "Why Salesforce?"

Companies are relying on CRM's more to keep them on track with customer activity and marketing efforts. In fact, Salesforce reported a third-quarter revenue of $4.5 billion; a 33% increase year over year.

Salesforce allows companies to better understand and connect with their customers. Using the CRM, you can track data in real-time using cloud-based software.

Why Salesforce over other CRMs?

Keep reading to find out!

1. Easy to Use

When trying to grow your business, you want to use a platform that's quick and easy to use. Otherwise, you'll spend more time trying to navigate the platform than helping customers. A high-quality CRM can help you save time so you can focus on building your business instead.

Why Salesforce? For starters, it's as easy to use as most of the websites you visit every day.

You can also log in from anywhere. You'll no longer have to waste time trying to upload software. Instead, the platform is entirely web-based.

You can also collaborate with colleagues at any time of any day. Companies that use Salesforce can work as a team with ease. This allows everyone to update customer data whenever necessary.

2. Easy to Customize

61% of IT professionals see the greatest potential for innovation using the Salesforce platform. When using a CRM platform, you don't want to get stuck in a box. Instead, you want a CRM you can customize to your needs.

Many CRMs keep you restrained to their set-up. Salesforce, on the other hand, allows you to add modules and fields.

You can even create sales processes or change workflows. 

When a CRM is easy to customize, you can make sure it's working for you, not against you. 

3. Cloud-Based

When you need to meet clients every day, you need a CRM that's fast and flexible. Why Salesforce? Its cloud-based platform means you can use it anywhere.

Salesforce provides a secure and sophisticated cloud infrastructure. There, you'll have access to unparalleled cloud solutions. Whether you need to work on Sales, Marketing, Support, or review Analytics, it's all on the cloud.

cloud-based platform will save you time and stress. You won't have to worry about accessing what you need from a single device.

Instead, you can switch between your phone, tablet, and computer for maximum flexibility. 

4. Efficient Reporting

Many companies that use Salesforce also enjoy its reporting capabilities.

Salesforce offers a suite of reporting tools designed to help you save time and money. You can give your company the attention it deserves and determine where you need to make improvements. The reporting abilities are customizable, too.

That way, you can use the reporting suite for contract management as well. The reporting tools also offer real-time analytics, so you never fall behind.

Interested in data? Learn how to become a business intelligence analyst today.

5. Integration Options

Is your business using other tools? Salesforce has a robust, well-documented, open API. Salesforce integration will allow you to work more efficiently by uniting your tools. As a result, you're improving productivity, too!

Why Salesforce?: 5 Reasons It's the Choice CRM

Why Salesforce instead of another CRM? The proof is in the pudding! Salesforce will allow you to improve your company's productivity, so you can keep growing.

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